Run it in waitlist mode before launch, flip one switch on launch day — with analytics events already wired to every button.
A startup landing page lives in two phases: before launch, when the job is collecting a waitlist and testing the pitch, and after, when it sells the product. Most templates make you build those as two pages. Ignite treats it as one page with a switch — run waitlist mode as long as you need, then flip it on launch day without a rebuild-and-migrate weekend.
The second thing founders skip until it hurts is measurement. Ignite ships with analytics events already attached to every call to action, so the day the page goes up you can see which sections earn clicks and which pitch variant converts — evidence you will want for the investor conversations the page’s investor section is there to start.
Ignite is MIT licensed and static. Put it up on Cloudflare Pages for free, point your domain at it, and spend your runway on the product.
Before launch, the page runs in waitlist mode; on launch day you flip one setting and the same page sells the live product.
Every button already fires a named analytics event, so you know which section converts from the first visitor — no instrumentation sprint later.
A section built for the other audience a startup page has: the people deciding whether to fund you.
Hero, problem/solution, product, social proof and capture, in the order a cold visitor needs them.
Ship it free on any static host; your landing page should never depend on your MVP’s uptime.
All copy and settings in config/site.ts — iterate your pitch without touching components.
Four commands from clone to a production build. The build outputs static files — host them anywhere, free.
git clone https://github.com/haider484991/ignite-nextjs-startup-template.git
cd ignite-nextjs-startup-template
npm install
npm run dev # develop at localhost:3000
npm run build # static site in out/ — deploy to any static hostThe page’s calls to action and messaging switch between collecting signups and selling the live product — controlled from the config, so launch day is a one-line change and a deploy, not a redesign.
The events are standard calls you route to your provider — Plausible, GA4, PostHog or anything with a JavaScript API. The wiring is done; you choose the destination.
Yes. MIT means MIT — bootstrapped, funded or acquired, the license does not care. Keep the license file in the source and build your company on it.
That is the natural path — start on Ignite, and when the brand deserves its own design, we design and build it. We have taken several startups through exactly that step.
A filterable masonry gallery, a keyboard-accessible lightbox and a client proofing page — nothing competing with the photographs.
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