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Custom Web Development, Built From Scratch For One Business

Custom web development means the site is written for your business instead of adapted from something built for everyone. No page builder, no theme with forty settings you will never touch, and no plugin stack that breaks when one of them updates.

The practical difference shows up in three places: speed, because there is no framework overhead carrying features you do not use; flexibility, because anything you need can simply be built; and maintenance, because there is far less that can break unattended.

Starts from
$3,500
Typical timeline
4–8 weeks
Get a fixed quote

This is for you if

  • A template keeps almost working, but not quite
  • Your site is slow and you have been told it cannot be fixed
  • You need something specific — a calculator, a booking flow, an integration
  • You want to own the code rather than rent a platform

This is probably not for you if

  • A five-page brochure site is genuinely all you need — a good template is cheaper and just as effective
  • You need it live next week

We would rather tell you now than take the project and disappoint you.

Worth knowing: "Custom" is used loosely in this industry. Plenty of agencies sell a customised premium theme as custom development. A fair test: ask whether you could move the site to another developer without buying anyone's licence. If the answer is no, it is not really yours.

What you get

Design made for your content

Not a template with your logo dropped in. The layout follows what you actually need to say and what you need visitors to do.

Hand-written front end

Next.js, React, and TypeScript. Sub-second loads and PageSpeed scores in the 90s as the normal outcome, not an upgrade.

A CMS you can actually use

Edit your own content without breaking the layout. We set it up around your workflow, not the CMS vendor's.

SEO built in from the start

Clean semantic HTML, structured data, sitemaps, and a URL structure that will not need fixing in a year.

Integrations that matter

CRM, email, payments, booking, analytics — connected properly rather than bolted on with a plugin.

You own everything

Your repository, your hosting account, your domain. No licence to renew and no agency holding the keys.

What we build it with

Deliberately mainstream choices. You should be able to hand this to any competent developer later without them needing to learn something exotic first.

Front end

Next.js, React, TypeScript, Tailwind CSS

Back end

Node.js, Next.js API routes, Cloudflare Workers

Database

Postgres, Supabase, Cloudflare D1 and KV

CMS

Sanity, Payload, headless WordPress, or plain Markdown

Payments

Stripe, Shopify, WooCommerce

AI

OpenAI, Anthropic, and open models where they fit better

Hosting

Vercel, Cloudflare Pages — in your account, not ours

Analytics

Plausible, Fathom, GA4, Search Console

Industries we build for

We work with any business that wins work on trust. These are the ones we have written about at length.

Not sure whether custom web development is what you actually need? Send over what you are trying to fix and we will tell you straight — including if a smaller job would do it.

Ask us first →

How it works

1

Free mockup

Tell us about the business and you get a homepage concept within 48 hours. No charge, no obligation.

2

Fixed quote

One price and one timeline, agreed before any work starts. Scope changes get re-quoted before they happen.

3

Build with weekly check-ins

A staging URL from week one so you watch it come together instead of waiting for a reveal.

4

Launch and hand over

We migrate, redirect, submit to Google, and hand you the keys with documentation.

Recent work

Real sites, not mockups. Every one is live and you can go and look at it.

See all 39 projects →

Questions

How much does custom web development cost?

Most projects run $3,500–$12,000 depending on page count, integrations, and whether we write the content. You get a fixed quote before anything starts. Agencies typically quote 2–3× that for the same scope, largely because of account management and sales overhead rather than better code.

How is this different from a template?

A template ships with layouts and features built for thousands of different businesses, and you carry the weight of all of them. Custom means only your requirements exist in the code. That is usually the difference between a 3MB page and a 300KB one — and between "we cannot do that" and "sure".

How long does it take?

Typically 4–8 weeks. Content is almost always the bottleneck — not design and not development. If your copy and images are ready on day one, it moves considerably faster.

Can you work with my existing brand?

Yes. If you have brand guidelines we follow them. If you do not, we work from what you already use and keep it consistent.

What happens after launch?

You own everything and can walk away. If you would rather not think about updates, backups, and monitoring, maintenance plans start at $99/month — but it is an option, not a condition.

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Get a free homepage mockup

Tell us about your business and we'll design a custom homepage concept within 48 hours — free, no strings attached.